5.5.1 Ride to Work Day

Each year, the industry promotes the benefits of commuting by motorcycle by organising a “Ride to Work Day”.  Riders are asked to use their motorcycle or scooter to commute to work and demonstrate the benefits of commuting on two wheels.  The event, now in its 15^th year in the UK, reported its highest recorded levels of participation in 2013.  The organisers also use this to promote the “Get On” initiative which offers free motorcycling taster sessions around the country.